Privacy Policy

This Privacy Policy describes the types of personal information that The Storefront Coalition ("we," "us," or "our") collects, how we use and protect that information, and the choices available to you. By using this website or submitting information to us, you consent to the practices described in this policy.

1. Information We Collect

We collect personal information that you voluntarily provide when you interact with our site, including when you submit a business application, partnership inquiry, or contact message. This may include your name, email address, phone number, organization, role, and the contents of any message you send. We also collect limited technical information automatically, such as IP address, browser type, and pages visited, through cookies and similar technologies described in our Cookie Policy.

2. How We Use Your Information

We use the personal information we collect to respond to your inquiries, evaluate and deliver our services, communicate with you about programs and updates, improve our website and offerings, and comply with applicable legal obligations. We do not sell, rent, or trade your personal information to third parties for their commercial purposes.

3. Sharing of Information

We may share your information with service providers who perform functions on our behalf, such as hosting and analytics, under contractual obligations of confidentiality. We may also disclose information when required by law or to protect the rights, property, or safety of our organization, our users, or others.

4. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements, and thereafter securely dispose of it.

5. Your Rights

Depending on your jurisdiction, you may have the right to access, correct, update, or request deletion of your personal information, and to object to or restrict certain processing. To exercise any of these rights, contact us using the information below.

6. Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure.

7. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the revised policy on this page and update the "last updated" date. Your continued use of the site after changes take effect constitutes acceptance of the revised policy.

8. Contact

If you have questions about this Privacy Policy or our handling of your information, contact us through our Contact page.

Last updated: August 2026.